First established in 1920, as a watch repair workshop in Spain, TOUS has grown into a renowned jewelry house with an international presence in 45 countries since 1965.

A family run business from its inception, TOUS stands out for its innovative, creative, and youthful style. The iconic teddy bear, symbolizing courage, tenderness, and youth, has been the TOUS trademark since 1985. At this time, Rosa Oriol, Creative Director, began to design fresh and modern pieces using genuine gemstones, precious metals, and stainless steel for a diverse clientele, thus making the TOUS name synonymous with affordable luxury worldwide.